Travis Lucas

Attorney & Public Affairs Advisor

“I confidently know how Washington works and counsel people on how to successfully navigate its rocky shoals.”

— Travis Lucas

With over thirty years of experience, Travis Lucas is a sought after Washington, DC government navigation expert, a veteran of national politics and campaigns, a messaging and branding specialist, an entrepreneur, and an attorney and counselor at law to well-known public and private figures.

  • Travis helps government regulated industry successfully navigate Washington, DC and represents a wide array of evergreen clients who have been with him for many years.

  • He has been a consistently retained private advisor to Members of Congress, presidential cabinet officials, White House staff, and corporate leadership.

  • Travis has a vast professional career ranging from being a political campaign and communications manager, a senior congressional and regulatory agency right-hand aide, as well as serving as a corporate lawyer, trial attorney, and trial court judge.

  • He leads a nationally recognized public affairs consultancy and specialty law practice and maintains offices in Washington, DC, Austin, and London.

  • Travis is also an amateur research historian as well as a thinker, writer, and public speaker on American political, economic, and social life.

Political and Public Policy Risk Assessment and Counsel

  • Travis helps government regulated industry understand and foresee Political and Public Policy Risks and counsels them on what action to take to defend and expand their marketshare.

Political and Public Policy Advocacy — Lobbying

  • Travis advocates for his clients before the United States Congress and federal regulatory agencies.

Strategic Communications

  • Travis advises companies in Brand Analysis and Adjustment, Core Message Development, Crisis Avoidance and Counsel, and Public Speaking and Presentation Skills.

Legal Counsel

  • An accomplished jurist, Travis has counseled public and private figures on specific areas of the law and the public policies giving reason to the law. He has provided corporate and government regulatory legal services to a wide array of companies for over twenty years.

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Accolades

  • The publishing company Bloomberg Government identified Travis in its Honorable Mention rankings of Washington, DC boutique professionals who have consistently had the highest year-to-year growth with the longest retention of clients over a multi-year period.

Sample Milestone Achievements

  • Politics and Government

    • Advised a national industry leader on the current political environment and congressional examination of a hot topic legislative issue effecting the client’s business. Here, as in many similar instances, Travis shepherded the industry through a mine field of risk, fully cutting down the industry’s exposure to new law being created by Congress that ended up gutting other industry companies.

    • Advised a Blue Chip Top 10 in the Nation professional firm on how to successfully connect with relevant public policymakers within the Unites States Congress and federal agencies on matters effecting the firm’s clients. After delivering many wins to this prominent firm, the firm has retained Travis as its eyes and ears for all things Washington.

    • Retained multiple times in different presidential administrations by presidential appointees to assist them with their confirmation process before the United States Senate.

    • Represented several clients over the years in significant, notable legislative battles within Congress and regulatory agencies.

    • In 2023, Travis singularly originated the idea to connect the Governor of Texas to British government leaders — and get them talking —which fostered a historic, first ever economic trade deal between the United Kingdom and Texas. On 13 March 2024, the United Kingdom and the State of Texas signed a historic trade agreement in London at 10 Downing Street. (In 2023, the United Kingdom and Texas did a total trade in goods worth $18.2 billion.)

  • Messaging — Branding — Crisis Communications

    • Created and implemented a tailored plan for a prominent client (with little resources other than its name brand): identified realistic goals, developed the right message, and effectively communicated that message to public policymakers within the legislative and executive branches. Result: The client was able to change the law in such a significant way that it created an entire national movement.

    • Counseled one of the nation’s largest companies in their field with respect to a public policy matter that generated substantial media coverage. Result: The client was able to successfully tell their side of the story, thereby mitigating unsustainable damage to their service line, reputation, and brand value.

    • Crafted the winning message and strategy for a very high profile public figure facing volatile political congressional investigation hearings. Result: The client was able to tell their story and successfully diffuse the political misadventure.

    • Advised a well-known public figure in making the right decisions involving a defamatory accusation leveled against the client. Result: The client righted the wrong and redeemed their reputation after telling their story. The defaming party was publicly shamed and sustained significant legal damages.

  • At Law

    • While a trial court judge, Travis disposed over 50,000 civil and criminal cases and presided over countless jury and bench trials.

    • As a trial attorney, Travis never lost a jury trial.

    • Travis has amassed a wealth of knowledge in corporate law and regulatory law and has represented clients in these areas for many years.

    • A bar member of the United States Supreme Court, Travis has addressed the Supreme Court justices in open court as well as contributed to a significant amicus curiae brief on behalf of the United States Senate Republican Conference as a designated appointee of the senators.

    • He has been the private attorney for several corporate CEOs and boards of directors as well as White House staff, appointed presidential cabinet officials, and Members of Congress.

Public Speaking & Writing

  • Travis is a frequently invited public speaker on topics involving politics, law, public policy, as well as the history of America, the British Isles, and Western Civilization. He speaks to various professional groups about twice a quarter.

  • He is also an amateur research historian as well as a thinker, writer, and public speaker on American political, economic, and social life.

Partnership

  • Travis is partnered with his mentor, Patrick Jephson — the former Private Secretary to Diana, Princess of Wales.

    • Patrick was most recently a consultant to the award-winning Netflix series The Crown.

    • He is a well-known expert in Public Relations, Protocol and Intercultural Communication, Risk Management, and Crisis Management.

Mentorship Program

  • Fourteen years ago, Travis established a mentorship program for young legal and public service professionals.

    • The tailored program helps people understand their life purpose and shape their professional pursuits.

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Professional Experience

Travis has worked in positions of responsibility under the leadership of:

  • James A. Baker (the former White House Chief of Staff to President Ronald Reagan and United States Secretary of State under President George Herbert Walker Bush), a United States Senator, a United States Congressman, and two cabinet agency officials.

Travis has held the following public service positions: 

  • Congressional Chief of Staff

  • Congressional Legal Counsel

  • Congressional Relations Liaison in an agency.

  • Appointed Right-Hand Senior Aide to a cabinet agency official.

  • Campaign Manager of two successful Texas statewide races and four successful congressional races.

  • Presidential Campaign Senior Attorney to two presidential campaigns.

  • Criminal Prosecutor

  • Assistant Attorney General

  • Judicial Magistrate

  • Trial Court Judge with civil and criminal jurisdiction.

Travis has private sector entrepreneurial experience as a:

  • Founding Partner of a Real Estate Development Company

    • Travis is a founding partner of TruLife Communities, a sizable real estate residential development and investment company based in Fort Worth, Texas that has developed several multi-million dollar properties in Texas.

  • Founder of two successful businesses — from scratch, with no starting clients (a private law firm and public affairs firm).

    • Travis has respect for business leaders, knowing what it is like to go get business, keep it, mitigate risks, and take calculated chances in the marketplace.

Education

  • Baylor University School of Law  —  Juris Doctor  —  Trial Law & Advocacy

  • Texas A&M University (The Bush School of Government & Public Service) —  Bachelor of Science, Cum Laude  —  Political Science

  • Columbia Business School  —  Executive Program Certificate  —  Complex Negotiations

Law Licenses & Court Admissions

  • Travis is licensed to practice law in the District of Columbia, State of Texas, and Commonwealth of Virginia.

  • He is also admitted to practice law in the United States Supreme Court, United States Fifth Circuit Court of Appeals, and several state and federal trial and appellate courts where he has appeared as counsel of record.